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Dana White: UFC 196 trending toward biggest PPV event of all time with 1.5 million buys

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From Dana White’s mouth to your ears, the UFC president is telling the truth when it comes to the epic UFC 196 pay-per-view (PPV), perhaps becoming one of the most profitable events put on by the leading mixed martial arts (MMA) promotion.

White told media assembled at the post-fight press conference (replay) that the PPV event, with two underdogs Nate Diaz and Miesha Tate pulling off outstanding upsets, could compete for the No. 1 most successful PPV crown of all time.

Now, according to a UFC press release (via MMA Junkie), the promotion has indeed confirmed that when all the numbers are tallied, UFC 196 will at least go down as the highest grossing PPV in company history, in part due to the $5 increase in price point last year.

The press release reaffirms White’s unofficial mark of 1.5 million buys, which he proclaimed on ESPN Radio’s Max & Marcellus this week. As it stands, UFC 100 is still the top dog when it comes to number of PPV buys with a longstanding impression of 1.6 million.

Of course, UFC 196 would not amount to much if it were not for the brilliance of performers like Conor McGregor, Nate Diaz, Holly Holm and Miesha Tate. The Stockton slugger Diaz finished off “Notorious” in the third round of a 170-pound headliner with a rear-naked choke, which is the same technique “Cupcake” used to dispose of “The Preacher’s Daughter” in the show’s co-main event.

For more on the fallout from UFC 196 click here.

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Source:: mma mania