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Key Moments in UFC History: Dana White and Lorenzo Fertitta Announce the Acquisition of Pride FC

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Zuffa LLC, created by Lorenzo and Frank Fertitta, purchased the Ultimate Fighting Championship in 2001 for $2 million. The fight promotion is in the late stages of finalizing the sale of the organization for $4 billion.

Key moments stand out in the UFC’s story that catapulted mixed martial arts into the mainstream sports arena and drove up the value of the company, and the 2007 purchase of Japanese fight promotion Pride FC ranks among the top of them.

Take a look back at UFC owner Lorenzo Fertitta and president Dana White as they announce the acquisition during a press conference in Japan.

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Source:: mmaweekly