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UFC 207 television numbers indicate major PPV success

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Early indications are that UFC 207 was a major success even going against the Orange Bowl game, and being on a less familiar Friday night, the numbers for television stacked up among the tops in company history.

The prelims, headlined by Johny Hendricks vs. Neil Magny, did 1,511,000 viewers, which would have been the fourth-best of the year and the eighth-best on FS 1. The numbers trailed UFC 196 (the first Conor McGregor vs Nate Diaz fight), UFC 200 (which was one of the most loaded shows in company history) and UFC 205 (the Madison Square Garden show). They did beat the 1,300,000 figure for the Aug. 20 UFC 202 show, which was the second McGregor-Diaz show, which set the all-time company PPV record at about 1.5 million buys.

All of the aforementioned shows did in excess of 1 million buys on pay-per-view.

The Orange Bowl game, pitting Florida State against Michigan, did 11,461,000 viewers.

In particular, the show did well above normal with teenagers, particularly teenage girls and 18-49 women to the prelims before a usual major UFC show, indicating Ronda Rousey’s ability to bring in a different audience than those who usually watch big UFC events.

The Hendricks vs. Magny fight peaked viewership with 1,848,000 viewers in the final rounds.

The pre-fight show did 572,000 viewers and post-fight show did 404,000 viewers. It was the fifth-most watched pre-fight show and fourth-most watched post-fight show.

The weigh-ins on Thursday did 216,000 viewers live, and another 222,000 for a repeat showing in prime time three hours later.

For a comparison, the second McGregor vs. Diaz fight did 523,000 for the pre-fight show, 320,000 for the post-fight show, and 173,000 for the weigh-ins.

Television viewership doesn’t always correlate with pay-per-view numbers, but more often than not it gives a good indication.

Source:: mma fighting