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UFC 230 Fallout, Mighty Mouse vs Floyd? – IF I DID IT

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Welcome to IF I DID IT where we analyze and solve  PR kerfuffles from the MMA world (insert hand gesture) not beyond. This week we discuss the fallout from UFC 230 Cormier vs Lewis and Mighty Mouse vs Floyd?

Welcome to IF I DID IT, where we analyze and solve PR kerfuffles from the MMA world (insert hand gesture) not beyond.

Join your host Alexei Auld, author of “7 Secret Sources of Inspiration: A Snappy Guide for Creative Procrastinators”, and his guests, John S. Nash of Bloody Elbow, the man who knows everything there is to know about the history of MMA, and Eugene S. Robinson, from ozy.com and author of “Fight: Everything You Ever Wanted to Know About Ass-Kicking but Were Afraid You’d Get Your Ass Kicked for Asking”, Collectively, MMA Puncholes.

This week The Puncholes feature…

You’re Champ-Champ Daniel Cormier. Your victory against Derrick Lewis at UFC 230 was met by boo-birds, live and in public, if you will. How does the crowd reaction affect your retirement fight plans?

You’re Demetrious Johnson. With Floyd Mayweather Jr. fighting another MMA star in a different MMA promotion, should you angle to be next in OneFC?


“We’ll be back next week with another installment of If I Did It; and we don’t know what we’ll be talking about yet because the PR mistakes have yet to be made.”

Welcome to another episode of If The Shoes Fit; a show where we solve salacious situations by stepping into the shoes of the shaken…the chagrined…the kerfuffed! This week: Last minute Beyoncé and Google walkouts. Join along while Alexei, Eugene and Nate discuss PR issues in the non-MMA world!

Now let’s get to stepping!

Step into the shoes of Google. Days after apologizing for your company’s sexual harassment problems, one-hundred thousand of your employees protested, live and in public, if you will. Do you need to take any additional PR steps to address your mess?

Step into the shoes of Beyoncé. Explain the PR behind endorsing Beto O’Rourke THREE HOURS before the Texas polls closed?



“Until next week, no matter how tight, loose, or uncomfortable, remember these words: on this show, the shoes always fit, so we can never acquit.”

THANKS FOR JOINING US. FOLLOW US on Twitter: @alexeiauld, @eugeneSrobinson, @KidNate, @MMAPuncholes and visit the Puncholes Facebook page as well.

You can watch If I Did It and If the Shoes Fit at their new YouTube home LIVE AND IN PUBLIC, IF YOU WILL! PLEASE SUBSCRIBE, GIVE US A THUMBS UP and leave comments on YouTube, subscribe to If The Shoes Fit on YouTube, iTunes and SoundCloud, visit us here on Bloody Elbow, buy 7 Secret Sources of Inspiration, buy OXBOW’S THIN BLACK DUKE and Bunuel’s Easy Way Out wherever fine music is sold, and listen to the LET IT ROLL PODCAST.

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