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Women’s clothing brand cancels sponsorship with ‘Cyborg’ after Magana incident

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Article Source – bloodyelbow.com

Cris Cyborg has lost a sponsorship deal over her altercation with Angela Magana.

After lashing out at Angela Magana at last month’s UFC Athlete Retreat, women’s clothing company GRRRL has cancelled its sponsorship deal with Cris Cyborg

Cyborg, real name Cristinane Justino, was antagonized on social media by ‘Your Majesty’ and decided to hit the UFC strawweight contender after confronting her face to face.

‘Don’t talk sh-t’, Justino said after hitting Magana at the Las Vegas retreat.

GRRRL released a public statement on its website, claiming that they no longer wish to represent Cyborg after her misconduct at the fighter summit.

“Unfortunately, within a matter of hours of appearing and speaking at our event, Cris was involved in “battery” of another fighter on the street outside a UFC retreat,” the statement read (h/t Marc Raimondi of MMA Fighting). “Cris’s conduct in this regard has broadly been condemned by the fight industry and the organization by whom she is contracted as a fighter.

“As a company with representation and brand ambassadors amongst girls as young as 6, we cannot publically [sic] condone this behaviour especially as the behaviour is directly in conflict with the messages Cris shared at the event, one of our speakers on cyber bullying and our company message to promote female harmony and unity.”

Justino was originally signed to a 12-month contract but GRRRL says her behaviour does not align with the company’s values.

“This conduct has the potential to diminish the tireless work by our amazing network of women throughout the world to support female harmony and unity. As a consequence of these matters, it is with regret that our sponsorship of Cris has come to an end.”

Shortly after the incident, Magana claimed to have filed charges for assault, posting on social media that the “criminal [Cyborg] is getting arrested soon.” The Las Vegas police department cited Justino for battery and is currently deciding whether or not to press charges.

Cyborg, 31, responded to GRRRL on Thursday, claiming that the sports clothing company terminated her contract because they owe her $7,500 for a public appearance at a ‘swingers hotel’.

Despite her recent troubles, the UFC are still looking to book Cyborg for the UFC 214 pay-per-view against an undisclosed opponent on July 29.


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